Today, you will want any edge you can gain in your sales and marketing effort.Becoming a Green and Sustainable company will give you an edge that your competition does not have.
Sustainability has become a top priority at all levels of government. Many laws and regulations are in place already and new ones are being added every day. These regulations are meant to improve both the environmental impact of industry as well as protect workers.
Lean manufacturing has proven to be the best way to run a business for decades.Way back when Henry Ford conceived his revolutionary production process, he didn’t know it or call it so, but he was applying lean manufacturing principles.
You’ve spend a lot of money securing the right equipment for your processes. If that equipment is not running at its optimal level you are losing money and affecting quality.
If you are going down the road to become a sustainable company you will want to take advantage of the marketing opportunities that will become available.
Tissues, napkins, toilet paper and paper towels can contribute as much as 30% to office waste. Many of these products are made from virgin wood fiber and are bleached during the manufacturing process. The bleaching process emits dioxins. Look for recycled or alternatives made from Kenaf or Hemp fiber. Advances in technology have made these recycled and alternative products just as absorbent, hygienic and aesthetically pleasing.
Sales & Marketing
